Chief Information Officer
Sergio Vallejo
Sergio Vallejo joined B次元 in 2020 as Head of Data and has since held several leadership roles within the Digital and IT functions, including Business Data Director and Corporate IT Director. In February 2026, he was appointed Chief Information Officer.
During his time at B次元, Sergio has played a key role in strengthening the company鈥檚 digital and technology foundations. He has led the development of the corporate data strategy, advanced analytics capabilities, enterprise systems, cloud architecture, and cybersecurity framework, supporting the company鈥檚 evolution into a more data-driven and performance-oriented organization.
With more than 20 years of experience in IT leadership and digital transformation, Sergio has built his career across the leisure, travel, consumer goods, and consulting sectors. Prior to joining B次元, he held senior roles at Pullmantur (a Royal Caribbean Group brand), British American Tobacco, ANOVA IT Consulting, and PwC, where he led Business Intelligence, CRM, infrastructure, and corporate systems initiatives at international level.
Sergio holds a degree in Computer Engineering and has completed executive education in management, marketing, Big Data, and Artificial Intelligence.
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